How to Use This Guide
Session One: Course Overview
Session Two: Pre-Assignment Review
True/False Questions
Multiple Choice Questions
Session Three: Targeting Your Market
Eight Ways to Target Your Market
My Target Market
Session Four: The Prospect Dashboard
Prospect Dashboard Basics
Q & A
My Prospect Dashboard
Planning with the Prospect Dashboard
Session Five: Setting Goals
Session Six: Why Is Prospecting Important?
Session Seven: Networking
What is Networking?
Small Talk
Session Eight: Public Speaking
Session Nine: Trade Shows
Session Ten: Regaining Lost Accounts
Session Eleven: Warming Up Cold Calls
Session Twelve: The 80/20 Rule
Session Thirteen: It’s Not Just a Numbers Game
Session Fourteen: Going Above and Beyond
Recommended Reading List
Post-Course Assessment
Pre- and Post-Assessment Answer Keys
Personal Action Plan
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